Psychographic Profile:
Our target audience would be Aspirers, they have a need for status symbols; have a love for cash and credit cards; no interest in job security; read the lastest magazines, have the lastest gadgets; like the good things in life; don't save their money; they want to send out signals about their money and status.
Audience Profile:
Our target audience would be Aspirers, they have a need for status symbols; have a love for cash and credit cards; no interest in job security; read the lastest magazines, have the lastest gadgets; like the good things in life; don't save their money; they want to send out signals about their money and status.
Audience Profile:
- Age Category - 14-30 years old. Maybe even people in their 40's, getting flash backs from their raving days (like our teacher Dan!)
- Both Genders
- People who like dance music (DnB, Dubstep etc.)
- People who spend most of their going out (Clubs, Raves, Festivals etc.)
- Fashionable people- High street brands such as Top shop, River Island and New look for females. For the males it would be Ralph Lauren, Lyl&Scott and shoes purchased particularly branded Nike.
- Music loves (always has an Ipod on them, go's to gigs etc.)
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